Seth Godin is working to promote his new book called Tribes: We Need You to Lead Us which is bound to be just as insightful as his previous books. Today I spotted a post on his blog where he’s inviting people who preorder the book to join an exclusive group...
Great post on Seth’s blog about how customer feedback should be one of the key drivers that help shape businesses’ offerings. And complaints should really be the start of a conversation that should end with the customer feeling encouraged and satisfied. It’s excellent advice and an excellent way to build...
Came across an interesting post on Sherrilynne’s blog about differences between techies and marketing folk. Her post directed me to Seth Godin’s post: Seth’s Blog: Ten things programmers might want to know about marketers. A good read if you have a couple of...