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Category: marketing

October 11, 2007 Owen Cutajar

Engage your audience

Marketing today has become so much more than just throwing material at the wall and hoping that some will stick.

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October 9, 2007 Owen Cutajar

Radiohead Rock!

Got this in my mailbox a few minutes ago: THANK YOU FOR ORDERING IN RAINBOWS. THIS IS AN UPDATE. YOUR

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August 30, 2007 Owen Cutajar

Does segmentation result in exclusion?

I’ve been thinking about the topic of segmentation recently. Segmentation is when group of people are identified specifically for a

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August 24, 2007 Owen Cutajar

Eye of the Dolphin

I love watching companies operate in a modern space and taking advantage of the Internet. I watched a trailer for

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July 12, 2007 Owen Cutajar

Viral Marketing at it’s best

The iPhone: will it blend?

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June 29, 2007 Owen Cutajar

Messing with your client’s expectations

Had an interesting experience on my flybe flight a couple of days ago. As I was checking in, the ground

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June 16, 2007 Owen Cutajar

It’s all about perception

Small businesses have a lot to gain from pulling together a good trade show. However, all too often, small businesses

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