Top 10 Marketing Predictions for 2007

I came across this article on MarketingProfs that outlines 10 predictions for 2007. Here’s what they came up with:

  1. Social Networking will get more and more niche
  2. Viral campaign websites will have a purpose
  3. User-generated content will ba component on most new Web sites
  4. Email marketers will demand more strategy from their marketing agencies
  5. Great content is king
  6. Most successful companies will become media companies
  7. The Democrat majority in Congress swings the tide of online marketing
  8. Greater integration of video into all websites
  9. Email mantra: list segmentation + relevant content = improved results
  10. Thoughtful, cause-related marketing is the biggest winner in 2007

Most of those strike a chord. Read it all here

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