IT in the party industry

Visited the Party
and Halloween Fair in Telford
over last weekend and it was interesting to see
a rise in the number of IT-based stands on display. Two years ago, there were none;
the stands was purely merchandise-based, with exhibitors showing off a number
of products and services around party merchandise, balloon products, custom printing
services etc. Last year, a notable addition was the Sky
, a network for balloon retails which supplies a variety of hand-delivered balloons
all over the UK. This year, there were two new informational based offerings which
caught my eye. They are both websites aimed at retailers with information on how to
prepare and sell balloon creations. They seem aimed at different segments of the market,
but I’ll post more information after having had a deeper look at them.


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