Page Rank on the move - Currently Google has a Page Rank of 1
Posted by: Owen on Tuesday, 29th Apr, 2008
Looks like Google’s datacentres are in the middle of another Page Rank update. Google does this from time to time to update it’s published values for Page Rank used by third party services (for example the Google Toolbar). Anyway, while the Google Dance is ongoing you can see some interesting results. Here’s what Google.com showed [...]
Grab an expired domain
Posted by: Owen on Wednesday, 16th Apr, 2008
Here’s a great idea for getting a great domain name. If you keep an eye on domains that have just expired, you might manage to get your hands on one that the owner has forgotten to renew. You’d be surprised how many domain names like this end up back in the pool for other people [...]
Optimising for the Long Tail
Posted by: Owen on Thursday, 14th Feb, 2008
What is the Long Tail and why is it important for Search Engine Optimisation. Well, the term “Long Tail” was coined by Chris Anderson in Wired magazine and relates to the impact of focusing on niche strategies and how this is a viable competitive model. I came across a great post that applies this to [...]
Paid Search is a lot like Dating
Posted by: Owen on Friday, 30th Nov, 2007
Just came across an excellent post that compares Paid Search to Dating and draw some interesting conclusions. The analogy seems to work pretty well, putting forward some great advice like, including realising that listening (campaign monitoring) is important and usually many guys are after that one attractive girl (keyword competition). I particularly like the “meeting [...]
SEO for hire
Posted by: Owen on Saturday, 24th Nov, 2007
Here’s an interesting idea. Agents of Value offer a set of outsourced webmaster services including web development, graphic design and search engine optimisation. While it’s not uncommon for companies to outsource seo, I don’t think I’ve come across anyone who offers to take over the entire webmaster function. Presumably this model replaces having an internal [...]
The Scrutinizer
Posted by: Owen on Saturday, 3rd Feb, 2007
blm03 down on the PayPerPost boards has shared a really valuable link with us. It’s a website called The Scrutinizer and currently contains 269 tools you can use to examine, measure and improve different aspects of your site. And it looks like there could be more in the future.
I haven’t had the time to drill [...]
SEOyak
Posted by: Owen on Friday, 2nd Feb, 2007
I was looking around the Internet for some ideas around Search Engine Optimisation and came across SEOyak.com - Social SEO News. It’s a website dedicated to SEO, webmaster information and other optimisation techniques. The interesting thing is the way the information is presented. It’s in a style similar to Digg and other social networking websites [...]
Always make sure your site is indexed
Posted by: Owen on Wednesday, 10th Jan, 2007
What’s the single most critical factor that determines whether your site will be successful or not? It has to be the fact that your site has to be indexed by the major search engines. If they don’t know about your site, then nobody will come knocking at your door. Last night I was working on [...]
Attract Search Engine Traffic
Posted by: Owen on Sunday, 10th Dec, 2006
Came across a good post on how to improve search engine traffic to your website. It breaks down what you need to do into three steps:
Make a List of Targeted Keyword Phrases
Create an Optimized Page for Each Keyword Phrase on Your List
Obtain Quality Backlinks to Each of Your Pages
The first two are [...]
