Archive for the 'analysis' Category
Why WordPress.com has so little spam
Posted by: Owen on Tuesday, 10th Apr, 2007
I came across a great post today on PlagiarismToday entitled Why WordPress.com is virtually spam free. It’s a well thought-out and researched article where Jonathan Bailey goes into why WordPress.com is partically the only blogging community that is pretty much free of splogs, spam and other nasty stuff.
The article points out that the site owners [...]
Paid search in the UK - An analysis
Posted by: Owen on Friday, 30th Mar, 2007
Sometimes you come across a pointer on someone’s site that’s just so good you have to spread it. And recently, quite a few posts I’ve been reading on Marketing Pilgrim have fallen in to this category. Today I came across a post that points visitors towards an analysis of Paid Search in the UK which [...]
The rise/demise of podcasting?
Posted by: Owen on Saturday, 24th Mar, 2007
Marketing Pilgrim have an interesting post on podcasting that looks at some research that suggests that podcasting is on the rise. The post is based around some findings that Edison Media Research have published.
My take on it
I think the biggest challenge podcasting faces is making itself accessible to the masses. It’s still not as [...]
Website Review
Posted by: Owen on Wednesday, 7th Mar, 2007
I’ve been looking around different websites to get some ideas which I can incorporate in mine and to see how different organisations projet themselves online. One of the website I came across was Luftman & Heck, a law firm based in Columbus, Ohio. I’ll probably never meet any of the people involved in building the [...]
“Tesco fixed my car”
Posted by: Owen on Tuesday, 6th Mar, 2007
If you look at the newspaper today, you’ll see that Tesco is offering to pay for any damage the contaminated fuel it may have sold from it’s pumps may have caused. They are doing this, even though the source of the contamination has nothing to do with them, they just happened to be the point at [...]
Sky/Virgin get your act together!
Posted by: Owen on Sunday, 4th Mar, 2007
It’s been all over the news all week about how Sky and Virgin have parted ways, much to the detriment of their viewers and potentially their shareholders. It definitely was a worthwhile partnership, with Virgin Media providing another channel (and revenue stream) for Sky and Sky providing content for Virgin’s customers. However, no deal was [...]
Freebies in exchange for advertising?
Posted by: Owen on Saturday, 3rd Mar, 2007
Do you want to drive traffic towards your website? There are many ways you can do this. You can spend money advertising on AdWords. You can pay a pane to fly a banner of your website across your town. You could even write to all the papers and try to get a press release about [...]
Getting Ready to Scale
Posted by: Owen on Wednesday, 14th Feb, 2007
Just came across a good article about how 1-800Flowers.com prepare to scale for Valentine’s Day. Any related retailer knows that Valentine’s Day is one day where you don’t want to be caught with your pants down. Everyone buys things at the last minute, which poses a scaling problem for everyone. It’s not the sustained throughput, [...]
Review My Post
Posted by: Owen on Friday, 9th Feb, 2007
You might have noticed the “Review My Post” button right at the top of my sidebar. So, what’s that all about you may ask?
Well, PayPerPost have started a new campaign to help bloggers build traffic and earn more revenue form their blogs. The way it works it that a blogger can attach the button to [...]
Microsoft hurt by “Live” branding
Posted by: Owen on Saturday, 27th Jan, 2007
Interesting article talking about how industry analysts think that Microsoft has been damaged by their new “Live” branding. This follows on from Microsoft lowering it’s sales forecast from 11 percent to around 5 percent. Analysts feel that Microsoft’s Live branding has given rise to lots of confusion about their offerings even though Microsoft have attempted [...]
Gadgets as tyrants
Posted by: Owen on Friday, 19th Jan, 2007
Interesting article on the New York Times which talks about the emerging trends in gadgets today in that they focus predominantly on limiting users’ choice and flexibility. If you look at DVDs for example, they are more difficult to copy than videos. New media like HD-DVD or Blu-Ray make it even harder for users to [...]
Checking out MySpace
Posted by: Owen on Friday, 12th Jan, 2007
So I decided to check out MySpace and see what all the buzz is about. It’s amusing to see what some people are trying to do there, but there’s also some powerful stuff in there. The standard template is just horrific, especially the blog pages, but if you dedicate some time to it, you can [...]
Write your own blog .. or not
Posted by: Owen on Monday, 9th Oct, 2006
Phil Haacked has a great post called Rolling your own Blog Engine. He talks about whether it’s worth writing your own blog engine when there are so many good options out there already. The point he does make is that the existing blog engines have so much functionality that can be phased in, using one [...]
